Marketing & Branding
TELUS put my artwork on their fleet. The First Nations Major Projects Coalition carries a logo I designed. I find your market, name your customer, and build the brand that speaks to them: identity, content, film, and the distribution that puts it in front of the right people.
The problem is never the logo
Nobody can say who it's for
The message tries to talk to everyone, so it lands on no one. Your best customer scrolls past.
Five vendors, five looks
A logo from one place, a website from another, posts from a nephew. It reads like five companies. Trust leaks out.
It never launches
Ideas pile up, approvals stall, and the story gets told by someone else first. Ask any Nation that has watched a project get announced for them.
Laser-focused on your niche, then everything built to match
Find the market
Your target market, your customer or client avatar, and what keeps them up at night. Named, written down, agreed on.
Solve their problem
Positioning that speaks straight to the pain point and an offer they understand in one sentence.
Build the brand system
Congruent fonts, branded colours, logo, imagery, artwork, and design. One look, everywhere it shows up.
Make the media
Film, photography, animation, and the social content that carries the message. Shot, cut, and captioned in house.
Distribute it
Social distribution across every platform, and the follow-through that turns attention into real conversations with the people you want to reach.
Get it moving
Chief and council, boards, corporate partners: I know how the approvals work from the inside and how to keep a story on schedule.
Big brands trusted me with theirs
TELUS
TELUS chose my painting Baby Yoh for its vehicle fleet, with my name and my Nation on the door. Then it commissioned a full set of my animals for its 2023 Indigenous Reconciliation and Connectivity Report: hummingbird on the cover, salmon, eagle, and caribou through every chapter. A national brand, my art, on the road and on the record.
TELUS: the fleet tells the story of Baby Yoh
TELUS Indigenous Reconciliation report
First Nations Major Projects Coalition
The FNMPC brings First Nations together on some of the biggest projects in the country. I designed the logo it carries, and that logo now hangs on street banners in downtown Toronto for the Coalition's annual conference. Nadleh Whut'en to Bay Street.
169,000 views
On a single reel for my own coaching brand, built with the same system I bring to yours. The formula is written down, not luck.
Reach that turns into relationships
Attention is only the start. The people you're trying to reach end up in a real conversation with you, and that's where the work gets done.
Everywhere at once
One story, every platform, the same day. Your people see it wherever they already are.
First Nations and Indigenous organizations
A communications partner who understands community, ceremony, and council, and can get the story out first and right.
Companies working with Nations
Utilities, telecoms, coalitions, and developers who need an Indigenous-owned partner to carry the message with respect and land it.
Small business and founders
One person who can direct it, design it, cut it, and run the campaign. No hand-offs, no vendors to referee.